Privacy Policy

Last updated: 2026-03-10

Who Controls This Website

This website, adtechtoolbox.com, is operated by adtechtoolbox ("we", "us", "our"). For privacy requests, contact us through the Contact page.

Scope

This Privacy Policy explains how we collect, use, store, and protect data when you use our tools, guides, and related pages.

Information We Collect

1. URL and input values you submit for tool calculations or inspections.
2. Local browser data used for convenience, such as recent history.
3. Basic analytics and ad-related events used to measure site performance and ad effectiveness.

How We Use Data

1. To provide core tool functionality and improve reliability.
2. To troubleshoot abuse, security events, and service issues.
3. To support monetization features such as compliant ad serving and ad performance analysis.

Legal Bases (Where Applicable)

1. Legitimate interests: service reliability, fraud prevention, and product improvement.
2. Consent: where required for cookies or personalized ad settings.
3. Legal obligations: where applicable laws require retention or disclosure.

Data Retention

1. Tool request logs and diagnostics: retained for up to 30 days.
2. Security and abuse-prevention records: retained for up to 12 months.
3. Analytics and ad-performance data: retained for up to 24 months in aggregated or provider systems.
4. Local browser history stored on your device remains until you clear browser/site data.

Ads and Third Parties

We use Google AdSense for advertising. Google and its partners may use cookies and similar technologies to serve and measure ads. Depending on your region and settings, ads may be personalized or non-personalized. We also use analytics signals to understand traffic and ad performance. Third-party processing is subject to those providers' own privacy terms.

International Data Transfers

Our service providers may process data in countries other than your own. Where applicable, we rely on contractual and operational safeguards intended to protect personal data during such transfers.

Your Privacy Rights

1. Access: request a copy of personal data we process about you, where applicable.
2. Correction: ask us to correct inaccurate data.
3. Deletion: request deletion of data when legally permitted.
4. Restriction or objection: request limits on certain processing activities.
5. Portability: request export of data you provided, where required by law.
6. Withdraw consent: where processing relies on consent, you may withdraw it at any time.
7. Complaint: you may lodge a complaint with your local data protection authority.

Cookies and Browser Controls

You can manage or block cookies in browser settings. Blocking some cookies may impact features, analytics accuracy, or ad relevance.

Children's Privacy

This service is not intended for children under 13 (or higher minimum age in your jurisdiction). We do not knowingly collect personal data from children. If you believe a child has provided personal data, contact us and we will take appropriate steps to delete it.

Policy Updates

We may update this Privacy Policy from time to time. Material changes will be reflected by an updated "Last updated" date on this page.